Here at Ritual we are skiers, campfire chefs and music nerds. We love art, especially the kind not in galleries. We are professionals, we're just not interested in conforming to what that term meant decades ago. And most importantly, we believe in clean consumption. That means whether you prefer dry herbs or concentrates, you can have confidence that we offer the latest and safest technologies.
Our core principles set us apart from the competition and include;
We only sell what we use. As a customer you can take confidence knowing that we have extensively tested each product in store. Additionally, we have rigorous safety standards for the products we carry to ensure your peace of mind.
Design and function are equally important. We're tired of the outdated aesthetic associated with the industry and believe elegantly designed glass, devices and accessories ultimately will drive cultural acceptance.
Quality over quantity. Our inventory looks different than the average smoke shop because we have meticulously searched out the greatest vaporization devices and accessories from across the globe. Every item we sell was sourced with a focus on design quality, longevity, and user safety.
We want to help you find your ritual. We know that some of our products and technologies can be confusing. However, we also think they can provide unique and incredible experiences. If you have any questions please reach out and let us help you find a ritual suited to your needs.
We're always open online at ritual-co.com. We unfortunately had to close our Sloan's Lake retail store in March 2026, but are still serving our awesome customers in the Denver area, across the U.S. and the world with the best cannabis gear. Thank you for stopping by and thank you for supporting a family-owned small business!
Ritual Co. History
June 2021
Ritual founder Patrick registers "Ritual LLC" with the Colorado Secretary of State and starts working full time on building the business. Early days consisted of rigorous testing of pretty much every available dry herb vaporizer, which required lots of trips to the mountains to collect field data.
April 18, 2022
ritual-co.com officially opens to the public and records first sales!
A little lesser known history, according to the original business plans Ritual was going to be a brick & mortar store first and develop an online presence over time. After late-stage lease negotiations fell through because a potential landlord got cold feet about the "crowd we would bring to the neighborhood", a decision was made to pivot to online first and wait until a retail opportunity presented itself. Patrick built the launch version of Ritual's website in a hectic two week sprint to get everything online before the 420 holiday!
July 10, 2023
The Grand Opening of our gorgeous Sloan's Lake retail store! After growing the business online for a year we found an attractive space and took the plunge into brick & mortar retail operations. A unique space among smoke shops we offered no nicotine or alternative substances and focused all of our inventory on the most effective and gorgeous cannabis accessories. Live events from summer glassblowing to monthly craft nights, anniversary parties with live DJs to weekly Twitch streams helped us grow community and build friendships.
June 2025
After participating as a buyer in the glass industry for several years, Patrick was taken by curiosity (encouraged strongly by Technicolor Tony) and started taking glassblowing lessons. He was immediately hooked and within a couple short months had a small studio built out for Ritual to research & develop custom designs.